West Ham to use new digital fan voting platform Socios.com

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West Ham has joined Paris Saint-Germain and Juventus in offering supporters the opportunity to vote on what they describe as “soft decisions”.

This could include the man of the match award or even deciding which players the TV cameras focus on during pre-match.

It is part of a new fan-engagement initiative, but it will not be for free as supporters will have to buy tokens in order to cast their votes.

The club will seek the input and opinion of fans by running exclusive polls on the mobile app, Socios.com, with the fan tokens offering the opportunity to vote and share their voice.

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